Walk in fridge Heineken

This commercial is the Walk in fridge of Heineken one very funny commercial



In this commercial there isn't really a problem that Heineken wants to solve it is just getting the brand recognition up. The target group of this commercial is everybody who drinks beer and women that buy beer for there men. Heineken is the worlds most drinked beer and they are trying to get an even bigger market share. For example when they walk in to the fridge you see the green bottles which stand for the brand Heineken. This is a very strong point of Heineken. The influence that this commercial has on people is that they will talk about it with other people because they think its funny.